Your One Stop Shop for Amazon Success
As a full service agency we offer everything
A single service approach doesn’t cut it on Amazon.
Our holistic expertise enables brands to make the most of what Amazon has to offer.
Strategy
Success starts with clear, measurable objectives. We answer the big strategic questions and develop a roadmap to success.
Whether it’s revenue growth, profitability or international expansion we’ll provide a customised service to make it happen.
Marketing & Content
Our advertising, SEO, conversion and content specialists will rapidly execute to the highest standards.
A commitment to embedding ourselves into your brand, customer and business goals enables us to achieve superior results.
Operations
If you know, you know. Amazon’s systems can be frustrating and waste your precious time.
Our operational team will make your Amazon account a finely tuned machine.
From inventory forecasting to product un-gating we’ve got it covered.
Our experienced team takes the stress and complexity out of scaling on Amazon to enable your brand to become a best seller.
Our inter-connected full service accelerates your brand’s growth by optimising every aspect of the Amazon revenue flywheel.
Optimise Listings, Pricing & Product Data, Stock Management to Increase Conversion Rate
Paid Media & Promotions Accelerates Sales & Increases Organic Brand Impressions
Increased Sales Velocity Leads to Higher Search Rankings.
More Organic Traffic Leads to More Sales.
Sales Create More Reviews & Higher Conversion Rates, Leading to Increased Profitability.
Get Retail Ready
Accelerate with Advertising
Climb Organic Rankings
Increase Sales Velocity
Improve Profitability
- Business Objectives & Forecasting
- Product Launch Strategy
- Prime Day & Black Friday Campaigns
- Seller/Vendor Central Onboarding
- Pricing Strategy
- International Expansion
- Global Fulfilment Strategy
Scale globally
Strategy, Objectives
& Forecasting
The biggest difference between market-leaders and the rest of the competition is a clear-headed approach to what it is they’re trying to achieve, how they’re going to achieve it, what budget is required and what their expected return should be from those efforts.
Our Account Strategists work closely with our clients firstly to understand business objectives and then to craft a strategy that’s going to deliver sales and sustainable long term growth.
“Too bad we didn’t discover FordeBaker sooner! Thanks to their wide expertise we are having a steady growth of our Amazon sales. They are helping us scale and we can focus on other business projects in the meantime.”
Guido Zoboli
Co-Founder & CEO, Ausker
Rapidly Scale
Advertising
It’s no stretch to say that Amazon is a ‘pay to play’ marketplace. Developing the right advertising strategy is crucial to the success of every product sold on Amazon.
Our marketing team will develop tailored solutions based on your business objectives. Whether that building momentum for new products, launching into new markets or building product awareness. We know what works and how to achieve it.
- Sponsored Products
- Sponsored Video
- Sponsored Display
- Amazon Demand Side Platform (DSP)
- Audio Ads
- Affiliate Marketing
- Attribution
“Fordebaker has been instrumental in taking our Amazon game to the next level. Their holistic expertise and flexible workflow allowed us to zero in on the services we really need. Highly recommend!”
Brian Crandall
Sr. Marketing Manager, Zoku
- Replenishment Forecasting
- Product Feed Management
- Shipping Plans
- Inventory Reconciliations
- Fixing Stranded Inventory
- Product Ungating
- 3rd Party Tech Integrations
Improving Account Health
Operations
Amazon presents unprecedented opportunity but it’s also very complex. Our operations team will build strong foundations to allow sales to flourish. We’ll do all of the day-to-day work to ensure your products are always in stock and keep the account in good health.
Thanks to our work across many clients across many different countries and product verticals we’re able to identify and solve operational problems faster a brand can do on its own.
“With in house design/content teams, advertising experts and diligent account managers Forde Baker have been the full service agency we needed to get the most of our various products and brands on Amazon. Their expertise in these areas relieves internal pressures whilst building our brand on this important channel”
Ben Twineham
Head of D2C, On-Group Ltd
Create Exponential Growth
Amazon SEO
Forget hacks, tricks and short-term tactics. Improving organic rankings is all about understanding the customer, the language they use and how to correctly use keywords on-page and in the ‘back-end’ of each product page.
SEO and driving more sales from organic sources can’t be solved in isolation from other performance improvements. Our SEO team works closely with the advertising team to optimise towards best performing keywords and coordinate with our Content team to ensure we’re developing high-converting product pages.
- Keyword Research
- Optimised Keyword Placement
- Multilingual Capabilities
- Coordination with PPC Strategies
- Organic Ranking Tracking
- Back-End Keywords
“FordeBaker have been a great asset to the business. Their skills, knowledge and mindset to go above and beyond helped us scale our Amazon store and we look forward to continuing to work with them.”
Adam Bennett
Digital Marketing Manager, Digital ID
- Improve Conversion Rates
- A/B Testing
- Improve Return on Ad Spend
- Increase Review Counts
- Reduce Negative Reviews
- Price optimisation
- User Research
Increase Profitability
Listing Optimisation
Driving traffic to a product page is relatively easy. The difference between good sellers and the very best is a high conversion rate.
Our 40-point optimisation checklist enables us to quickly identify conversion opportunities and develop improvements.
The Conversion team run many a/b tests to discover new ways to inform, persuade and convert Amazon shoppers. Those learnings and our test database give us unparalleled knowledge of how to improve conversion rates, increase sales and improve profit margins.