Crafting growth strategies and delivering revenue
We’re a full-service Amazon consultancy. We work with consumer and B2B clients in Europe, North America and Australia.
We specialise in helping brands to sell on Amazon, optimising existing stores and ultimately making Amazon a profitable venture for all clients.
Our services are tailored to the individual needs of each client, we can provide a full range of services to manage Amazon stores globally or clients can select specific services, such as PPC, SEO and listing optimisation.
As expert Amazon marketing consultants we have a proven track record of achieving rapid growth for all types of businesses and have experience across a wide range of sectors including nutrition, clothing, pet supplies, books, office supplies and skincare.
Vendor V Seller, coordinating with Amazon buyers, Establishing pricing strategy, winning the buy box and much more.
Plan, design and create high-converting listings. Take advantage of our tried and tested 7-step process.
Achieve high organic rankings with keyword optimisation and ranking boosting tactics.
Amazon AMS, AMG and programmatic media buying service to accelerate sales and achieve profitable growth.
Conversion Rate Optimisation
Audit and optimisation of existing listings to increase conversion rate and boost sales.
Understand the market opportunity, competitor sales and plan production. Replenishment planning to ensure 100% availability and minimise storage fees
Merchandising & Promotions
Take advantage of Amazon’s selling features to boost revenue and lifetime value. We’ll design an approach which uses a mixture of promotions, subscription and bulk buying tactics
Understanding your Amazon PnL isn’t easy with the basic reporting Amazon provides. We offer a bespoke reporting solution that takes the pain out of profit and VAT calculations
Increasing sales velocity is a vital aspect of selling on Amazon. We know how to get all important reviews to build trust and increase conversion rates
From start-ups to global businesses. Direct to Consumer or Amazon. See how working with FordeBaker has benefited these businesses.
Like the sound of 278% conversion rate increases? BilinguaSing’s Amazon store was achieving solid but unspectacular sales. After optimising listings the account conversion rate increased from 7.20% to 20%. Auditing and rebuilding ad campaigns reduced the cost of sale from 16.3% to 11.51%
It’s a common problem with a happy ending. Beut sat on an out-dated version of Magento which limited organic search visibility. After identifying technical SEO problems and deploying improvements beut.co.uk saw search visibility increase 25%. Search traffic increase 29% and 1st Place Rankings increase from 18 to 38
FordeBaker have been a great asset to the business. Their skills, knowledge and mindset to go above and beyond helped us scale our Amazon store and we look forward to continuing to work with them.
Tom’s communication is excellent, I always feel fully informed of what he is doing in each phase and why, and he ensures I understand and am happy before he proceeds with the work. I will definitely continue to work with him and I recommend his skills and expertise to anyone who works in e-commerce.
As well as being very knowledgeable, Tom is also conscientious, great at conveying complex information, hard-working and not afraid to challenge the perceived best practice. On top of that Tom’s documentation (audits/reports) are always to a great standard and very helpful. Contrary to other Marketing support previously received, Tom is very commercially-minded, meaning he pushes marketing activity (and his time) to the most profitable areas.
It was great to work with Tom particularly on our Facebook lead generation. His analytics and assessment skills meant we exceeded our goals while staying in control of our spend. His all-round digital marketing expertise also helped to level up our in-house team which was a great bonus. He’s a great guy and I would gladly work with him again.